Product Marketing Leader

I turn complex technology
into stories people get.

Industry product marketing leader with 10+ years driving go-to-market strategy, product launches, and positioning for global consumer and B2B brands, from Apple to Fiserv.

What I do
Go-to-market

Launch with momentum

Build the GTM plan and run the launch across sales, marketing, and partners, from positioning to the moment itself.

Positioning

Make it make sense

Translate complex products into clear value propositions for executive, enterprise, and consumer audiences.

Leadership

Bring people with you

Lead cross-functional teams and partner programs, align competing goals, and keep everyone rowing the same way.

Selected work

A few launches and programs I'm proud of.

Apple

iPhone 15 global retail marketing

Owned worldwide retail strategy across email, web, paid media, the Apple Store app, and in-store, on budgets up to $18.8M.

Fiserv · Clover

Clover x Shark Tank Summit

Led the industry event pairing Shark Tank investors with small-business merchants. Winner, BizBash Best Brand Collaboration 2025.

Alphabroder · S&S Activewear

MOQ1.com go-to-market

Built the GTM plan for a new B2B SaaS platform across digital, sales enablement, and trade shows during a company merger.

Get in touch

Open to conversations about product marketing, go-to-market, and building brands people care about.

Reach out