Résumé

The short version.

Industry product marketing leader with 10+ years driving go-to-market strategy, product launches, and industry marketing for global consumer and B2B technology brands. Skilled at translating complex technologies into clear positioning and narratives for executive, enterprise, and consumer audiences.

Skills
Go-to-Market StrategyProduct LaunchesProduct PositioningIndustry StrategyExecutive CommunicationsSales EnablementStrategic PartnershipsCross-functional LeadershipPeople ManagementCompetitive InsightsMarket ResearchIndustry Events
Experience

Fiserv

May 2025 - Present

Director of Industry Marketing, Retail, Services & Healthcare

  • Built vertical-specific positioning and go-to-market strategy across Retail, Healthcare, and Services for Small Business and Enterprise.
  • Launched Clover's Professional Services and Healthcare vertical solutions; led the BizBash-award-winning Clover x Shark Tank Summit with Sony Pictures Television.

Alphabroder · S&S Activewear

Aug 2024 - May 2025

GTM Product Marketing Manager

  • Created the go-to-market plan for MOQ1.com, a new B2B SaaS platform, and built an integrated marketing program bridging two merging companies.

Apple

Apr 2018 - Feb 2024

Global Retail Marketing Manager · Cupertino, CA

  • Led worldwide retail marketing for iPhone 15 across omnichannel, on budgets up to $18.8M.
  • Lifted awareness of trade-in, financing, and upgrade offerings by up to 20%; scaled a new window-display program to 418 stores.

Uber

Apr 2015 - Apr 2018

Program Manager, Tech Services (IT) · San Francisco, CA

  • Authored the product plan and mapped data flows with HR and IT, saving $300K+ a year and lifting satisfaction from 57% to 95%.

KIXEYE

Feb 2012 - Apr 2015

Product Marketing Manager · San Francisco, CA

  • Ran social, CRM, and email campaigns that drove a 35% lift in retention.
Education

Clemson University

Contact

Atlanta, Georgia · maringerulski@gmail.com